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  His love of theater and literature, Marcel Proust in first place, as a talisman, as a protective god, these were also transposed in his fashion, infused in the models he was able to create.  But beyond a manifold creativity, Saint Laurent also had genius commercial intuition, like having understood …

  The value of film personalities in morale-building and fund-raising was first exploited by the Roosevelt White House which used Hollywood to rally the rest of the nation around a war. In all the years following, Hollywood has continued to stomp for funds and sympaty for victims of hunger, abuse …

  You could already sense the unorthodox spirit of this new designer, who, during his career kept his promise becoming a constant innovator, a modernizer of the feminine image.  He did everything, or almost everything, before all the others.  He, decades before Giorgio Armani, had the idea to transfer a …

  Over many years the major impact of Hollywood stars was through giving money and raisin money. Little by little, the arena expanded and celebrities began to endorse political candidates and ideologies. Stars became more and more visible and the commitment battlefield. There have always been some who have not …

  The very first factory specializing in the production of denim garments was “Levi Strauss“, after the Bavarian name of its founder, Levi Strauss. Legend has it that the young German of Jewish origin Lob Strauss, soon transformed into the English-speaking Levi Strass, emigrated to the United States in 1847 …