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The origin of the name actually originated with a mis-pronounciation which came from the English language.
Most likely, however this canvas material came from the city of Nimes, with which Genoa had very chose trading ties.
This all points to the probability that the “blue de Genes” canvas traded by the Genoese was produced in southern France, particularly in Nimes, a city with a flourishing textile industry, a reference which explains the origin of the name denim (de Nimes), still widely used today, mainly in North America, as a synonym of jeans. This fabric, with its original diagonal weave, expecially valued for its durability, began to be used for work clothing and is was in the United States that a company first began to produce trousers out of denim.
