Journalism

Decides which brands chain stores should buy “The future will be dedicated to the victory of quality over quantity” “Set your sights on sunny, warm colours” She decides what’s fashionable, what isn’t and what will be. Her name is Helen Lambert, she’s Irish with a past as a journalist for …

  The mountain style becomes urban: somewhere between wool and amphibians Their name is self-explanatory: biking means excursions, and these boots (made for forest rangers) where made to withstand snow, rain and cold. In the 80’s they were part of the Paninaro “uniform”. Nowadays trekking ankle boots and “work” boots …

The crises has taught of choosing and when one learns to choose, often his taste is refined, he experiments new roads, feels the exhilaration of a new originality that he then cannot renounce. Piombo tells: “Large American clients always need a refined product, but not too refined. A brand that …

  PIOMBO, THE “LITTLE ONES” LAND IN NEW YORK Barney’s Corner: it’s the turning point for the niche brand The winds of men’s fashion are changing (for the better) Ethiopian Cottons, Turkish terrycloth: The “impure” made in Italy of the fashion designer-businessman Born in 1989, the Piombo brand now attempts …

That’s how the business commitment in the company campaigns, the packaging in recycled materials, recycled materials being used ever more often, the collaboration in Italy with the Legambiente (Environmentalists) and contact with Greenpeace. “An Italian, Giuseppe Veronesi, understood our family brand better than we, who had invented it, had. The …